A Quick Snapshot: What are B Corps?

Do you know what Patagonia, Ben & Jerry’s and Warby Parker have in common?

Well, apart from the fact that these are a few of ethical muse’s favorite go-to brands to warm us, feed us and help keep us seeing 20-20, they belong to a group of close to 1500 for-profit international companies which are benefit corporations, or B Corps. They use the power of business to solve social and environmental problems. Think carbon neutral glasses for Warby Parker and locally sourced dairy and cage free eggs in Ben & Jerry’s ice cream.

Our latest obsession, Beautycounter, also happens to be one of the change-makers on the B Corps list. Make sure to check out our post about this skin care line doing their part to get safe products into everyone’s hands.

To learn more about B Corps mission using business as a force for good, visit their website. They have so much more to share. Muse-worthy indeed.