Tennis Anyone? All About the Hair…

Julien Farel and Wawrinka

Full disclosure, ethical muse is all about the hair. A good hair day or a great blow-out always leave us with a spring in our step. We also love tennis. What do these two things have in common? Julien Farel. A month ago, the US Open was in full swing. Ball placement, number of aces, speed of serve, brand of … Read More

Tierra Santa: America’s First South American-inspired Spa

Alan Faena only wears white. Perhaps this is so he will never be in danger of clashing with the decor of his hotel. When entering the 52-year old Argentinian’s self-named FAENA Hotel in Miami, Florida a sensory overload of color hits you as you walk into the lobby. The Cathedral, as the lobby is known, is surrounded by a collection of eight murals, … Read More

Living with Anorexia Nervosa – My Lessons, by Mina Roukbi

WARRIOR (noun): a person who shows or who has shown great vigor or courage; one who is centered or strong inside and out ethical muse has often written that a true sustainable luxury is creating the time to take care of sustaining our mind, body and spirit. In support of that, two of our summer posts have highlighted the joys of … Read More

Seeing the World Through the Lens of @wyattandthewhale

His Instagram feed explodes with visual poetry, giving followers an inspiring dose of eye-candy with every post. If you haven’t yet followed @wyattandthewhale you really must. A junior at Harvard College studying Psychology, Wyatt Roberston epitomizes an ethical muse core belief: you can sustain your soul by  feeding and fueling your passion. What could be more of a sustainable luxury than … Read More

Eating Clean in the Exumas

New Life chef

The waters of the Exuma Cays in the Bahamas must surely be rated among some of the best in the world. But, perhaps Cathy is a bit biased since these waters were the natural playground for her two young boys in the early 2000’s. Low tides would produce sandbanks stretching for miles and they would spend countless hours with friends searching … Read More

Gone to the Beach

We are blog-lite this week, slowing down the pace of our busy summer to take time to enjoy the smell of the surf and the feel of the sand between our toes. Of course, even on holiday we are always on the look out for the best of sustainable luxury to share…so, basically, this beach holiday is part of our ongoing … Read More

11 Howard’s Conscious Hospitality

There’s a new buzzword on the streets: conscious hospitality. Aby Rosen is the brainchild behind the creation of 11 Howard, Soho’s newest hotel that prides itself on defining that term. ethical muse seized the opportunity to spend a night in Soho in order to learn more about conscious hospitality from Director of Sales and Marketing, Shannon Sheppard. Read on and discover a bit … Read More

Look Who We Met: Private Chef Charle Boshoff

If you can’t stand the heat, invite Charle Boshoff into your kitchen! Currently working as a private chef, Charle’s career as a culinary guru has brought her opportunities to travel the world. A girl after our own heart – a foodie and a traveler! Originally from South Africa she got her culinary start working with the Radisson hotel group. There, she … Read More

A Visit to Union Square Greenmarket with Private Chef Charle Boshoff

When new acquaintances learn that Cathy is married to a CIA graduate, their eyes widen with amazement and intrigue. Don’t get too excited…it’s not THAT CIA. We’re referring to The Culinary Institute of America. This premiere culinary college has a track record for turning out some of the best executive chefs, restaurant owners, top-tier hospitality executives and personal/private chefs. Honestly, here at … Read More

July 4th on Land and Sea

July 4th celebrations mean school’s out and summer is here; complete with barbecues, fireworks and all things red, white and blue. It is also a day for remembering the values that the country was founded upon. Inherent rights as American citizens focus on sustaining equality, life, liberty and the pursuit of happiness.  This year, Christina pursued happiness on land by … Read More