Originally launched in 2011 as a retail business focused on targeting the conscious consumer, ethical muse switched gears in 2014 to go down a road less traveled; designing unconventional corporate gifts for a new breed of client: the conscious corporation. In late 2015 we evolved once more when we gave birth to a lifestyle blog focusing on a sustainable luxury platform.
Now focusing full-time on the blog, ethical muse is a viewpoint in blending luxury and sustainability – #sustainaluxe. As influencers in the world of sustainable luxury we desire to highlight an ethos of awareness, choices and no judgement on the eco-luxury platform.
As expats residing in Dubai, wanderlust courses through our veins. Our blog, launched in November 2015, is a hub where we share muse-worthy #sustainaluxe discoveries found world-wide. Everything we write about is endorsed by our first hand experience with the person, place or thing that we are sharing with readers.
Collaboration list includes:
Dubai Film Festival
Abu Dhabi F1 Grand Prix
In addition, we have personally and professionally supported 450 children at the Masooli school in Uganda providing meals, access to water, sanitation and scholastic materials.